This is one design, a single option in a large variety of molds currently in design stages. There is a ton of new stuff on the horizon, many of which are aimed at making this a more cost effective process. The exacting specifications of El Gasuno may not lend itself to being one of those cost effective molds.
We understand that there are other finesse worm molds on the market with a smaller price tag. That is not why, or how, this mold was designed. It was designed to be a very effective tool for finesse presentations and that is exactly what it is and does. Our formula for pricing molds is the same as it was from day 1. Better designs are more complicated to run and require more machine time. If it leads to a better bait that catches more fish, than we are "OK" with the price of that mold being a little more expensive than that of a competitor. "Apples to Oranges" is what my Grandpa would say.
We have plenty of other new designs on the board that will be coming in the next few weeks. Designs that will likely be more affordable, yet exciting, effective and easy to use. Not every mold is for everyone. We appreciate everyone's feedback, and are looking forward to the weeks ahead. Be looking for more new designs and products coming soon.
Thank you,
Jerry