The Menhaden is a golden color. I really don't have guys complaining of discoloration issues. It may slightly alter a light colored bait, but not enough to make the end result a disatisfying one. When adding to packaged baits, the key is adding just enough to coat all the baits, you can always add more scent later ( the softer the plastic the quicker it absorbs and vice versa )....adding to much scent ( oversaturating ) can make baits gummy over time and alter colors slightly. Just start by adding 8 drops or so and reapply to the baits if you notice the scent oil has been absorbed.